"Sony has sold the first UK unit of its XDCAM HD PDW-700 camcorder. Broadcast equipment hire and HD facility On Sight has placed the order. The decision was made in response to a recent clamour from television production companies wanting to upgrade XDCAM projects to HD."
Broadcast Magazine - February 2008

The Sony PDW-700 is the top-of-the-range Sony XDCAM HD camcorder recording HD images at up to 50 Mb/s onto 50GB Dual Layer Professional Discs and is another first for the HD hire department at On Sight. The Sony PDW-700 uses three 2/3-inch progressive CCD sensors each with full 1920 x 1080 resolution. The camera has 14 bit A/D conversion, 4:2:2 sampling and recording, and advanced digital signal processing and currently supports recording in 1080/25, 29.97 progressive scan frames per second and 1080/50i and 59.94i interlaced. 720P 50 and 59.94 frames per second will be available in September '08 once updates are released by Sony. Recording times are 95 minutes on a 50GB XDCAM disc and 53 minutes for a 23GB XDCAM disc.

Our Sony XDCAM HD PDW-700 hire package is available on a 'four day week' and includes an HD video zoom lens, HD monitor, tripod and batteries. For more information, or to arrange a demo at our W1 premises, call the HD hire bookings team on +44(0) 20 7637 0888.